Source: thepacker.com
With the launch of new hemp seed salads set for April 20, aka 4-20 in pop culture circles, Ready Pac is set to capitalize on consumers' munchies.
Safeway locations across the country are set to unveil hemp seed salads from Ready Pac on April 20.
The launch date capitalizes on the pop culture term “four-twenty,” aka April 20, which has become an annual celebration day for marijuana smokers.
The Hemp Caesar Salad Kit and the Bistro Bowl Jamaican Style Jerk Hemp Seed Salad from Ready Pac Foods, Irwindale, Calif., are billed as nutrient-rich because of the amino acids and omega-3 fatty acids in the hemp seeds, according to a news release.
“Our on-the-go, health-conscious consumers are open to, and regularly seek, alternatives to typical nutrition offerings,” CEO Tony Sarsam said in the release. “Our Hemp Caesar Salad and Bistro Bowl Jamaican Style Jerk Hemp Seed Salad provide more options for all customers and empower them to make healthier choices for themselves and their families.”
The bagged Caesar salad kit includes hemp seeds, chopped romaine, shredded carrots, shredded red cabbage, Caesar herb vinaigrette dressing and herb seasoned croutons. It is available in 10-ounce bags, according to the release.
The 6.75-ounce Jamaican Style Jerk Hemp Seed Salad in the Ready Pac Bistro Bowl line has hemp seeds, chopped romaine lettuce, shredded carrots, red cabbage, diced chicken, black beans, red rice and a Jamaican jerk with hemp dressing.
By adding hemp seeds to the salads, Ready Pac has boosted the nutrition, according to the release. The seeds contain minerals such as magnesium, iron, zinc and potassium, as well as soluble and insoluble fibers, according to the release.
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